Simply Timeless
The Dove Beauty Bar. It needs no introduction. After all, women everywhere have loved it for decades. It's even in 1 out of 4 households in the USA.
So what keeps them coming back? Why have it stood the test of time? And what’s causing the next generation to pick up a pack for themselves? Simple. The Beauty Bar has been–and always will be–the foundation of beauty. Trends come and go, but 66 years in, the bar is still a beauty staple.
Because face it: beautiful skin never goes out of style. And with the Dove Beauty Bar, it never will.
We created a TVC that celebrate's the bar's iconic status over the years, cementing it as the icon it is now and for many years to come.
Client: Unilever (Dove)
Agency: Ogilvy
Global Creative Director: Sarah Lefkowith
Associate Creative Directors: Meghan Howell, Winston Noel
Agency Producer: Stephanie Warner
Agency: Ogilvy
Global Creative Director: Sarah Lefkowith
Associate Creative Directors: Meghan Howell, Winston Noel
Agency Producer: Stephanie Warner
Production Company: Dog Eat Dog
Director: KÂCIKÊ
Director: KÂCIKÊ